Director: Gabrielle Paciorek
Creative Director/Producer: Frederick Ross
Production Company: Prime Negative
Prime Negative Responsibilities: Previs, Live-Action, Editing, VFX
Night has fled, but the day hasn't arrived. It's that time of morning between waking and dreaming. There's something out there in the early dawn. Something powerful. Something determined. Something a little scary.
This is The Monster's time. The Monster that lives in your Nike Air Zoom Strong 2's. It has your back when you think you can't finish that mile, lift that weight, reach the top of that hill. So strap it on. This is your monster.